Economy hotel group, ibis, has opened its first Brighton hotel just minutes from the city’s vibrant shopping district and historic seafront.
From a striking display wall of artwork created by Brighton-based artists, to a 29m bespoke photo gallery installation by local photographer, Emma Boyns, the quirks and idiosyncracies of this vibrant coastal city resonate throughout the hotel’s interior.
The communal area is of particular note, with an open and inviting living space comprising the hotel lobby, bar, restaurant and lounge areas. Based around the Avanzi principle – that of creating a central hub within which guests can relax, socialise and work – the area features a warm colour palette, statement furniture pieces, and a series of wall prints and displays by local creatives.
The hotel’s new-concept restaurant, Fogg’s, offers a range of international dishes inspired by the story of namesake, Phileas Fogg, while the stylish bar and lounge area is decked out with sleek surfacing and intriguing contemporary furniture designs.
The front desk is also cleverly embedded in this welcoming space, encouraging interaction between hotel employees and guests, and providing a central information point for the local area with the weather forecast and room rates for the night projected onto a screen behind the reception.
All 140 of the newly-built hotel’s bedrooms feature ergonomically-engineered Sweet Bed by ibis, designed to deliver the ultimate happy sleep. Additionally, 36 of the bedrooms are tailor-made for family and group travellers, featuring twin beds and interconnecting shared spaces.