There are multiple touchpoints throughout this journey, starting with booking and checking-in: Technogym offers brochures for reception and digital content for the hotel’s website to communicate its wellness offering.
Once in the room, guests can work out in private using in-room solutions such as a workout DVD, the Wellness Bag, a variety of resistance cables for a full body workout, and on-demand products such as Spazio Forma, a foldable treadmill with wheels for delivery to a specific room or suite.
Hotels with conference or business facilities can also utilise solutions such as the Technogym Wellness Ball – Active Sitting, to cater to the growing focus on corporate wellness.
In the gym Technogym enhances its equipment with an integrated selection of services including fitness tests and personalised programmes, advice on how to combine active wellness in the gym with relaxation in the spa, and educational visuals for unmanned facilities demonstrating correct technique.
On an even bigger scale, Technogym’s revolutionary Wellness on the Go concept uses its mywellness open cloud platform to allow users to log into Technogym equipment and access their personal programmes and workout data anywhere in the world. This is a unique opportunity for hotel operators to attract tourists and business travellers wishing to connect to their workout programmes or personal trainers in hotels whilst travelling.