The Newman, has joined Preferred Hotels & Resorts’ prestigious Legend Collection ahead of its opening in spring 2025.
Launched in 2015, the Legend Collection is globally sophisticated, culturally refined, and promises unforgettable guest experiences. Featuring exquisite accommodations, stellar and intuitive personal service, renowned dining, and exceptional spas in the world’s most remarkable destinations.
The first hotel under hospitality management company Kinsfolk & Co, The Newman will fit effortlessly into the creative village of Fitzrovia in central London, where the culture of Bloomsbury meets the style of Soho. Refined and timeless thanks to its design by Pernille Lind and Richy Almond of Lind + Almond, the contemporary hotel will feature 81 guest rooms and suites. The rooftop floor offers a signature suite with a private terrace, dining, relaxation, and wellness space including sauna. When booked as a whole, this exclusive floor consists of a four-bedroom suite. Other amenities include a European brasserie seating 120 customers, a lower ground cocktail bar and two private event and dining rooms, as well as a spa occupying one floor of the building. Features include hot and cold experience cabins, an active salt therapy room, a hydrotherapy pool, in addition to treatment rooms, a meditation studio and a gym.
“I am delighted to announce The Newman’s partnership with Preferred Hotels & Resorts. Crucially, they are aligned with our values and vision as an independent operator and committed to a thoughtful level of service, both to our guests and teams alike,” said Oliver Milne-Watson, General Manager of The Newman. “This significant step forward marks our commitment to excellence as we gear up for our forthcoming launch in spring 2025. We look forward to sharing more of The Newman, and the creative Fitzrovia neighbourhood in which we are located.”
“We are thrilled that The Newman, Kinsfolk & Co’s first hotel, will partner with Preferred Hotels & Resorts, as part of their prestigious Legend Collection,” said Paul Brackley, Founder & CEO of Kinsfolk & Co. “We look forward to offering elevated and considered experiences for our valued guests. Through our esteemed new partnership, we have gained access to a range of strategically advantageous solutions as hotel operators, including enhanced brand prestige and global operating scale.”
“We are delighted to welcome The Newman to our prestigious Legend Collection. Kinsfolk’s reputation for quality and excellence makes their choice of Preferred Hotels & Resorts especially gratifying,” said Brenda Collin, Executive Vice President of Europe for Preferred Hotels & Resorts. “As a luxury soft brand, we bring a wealth expertise to hotel openings, ensuring that our partners achieve a successful launch with global visibility and reach.”
